Customer satisfaction is a measure of how blinds supplied by
a company meet or surpass customer expectations. It is seen as a key
performance indicator in the business.
Why Customer satisfaction is important in the blinds industry?
1. The customer profitability rate tends to increase over
the life of a retained customer.
2. Happy customers tell at least four others of a positive
experience.
3. Dissatisfied customers tell as many as 12 about a
negative experience.
4. It costs between five and six times more to attract a new
customer than to keep an existing customer.
5. Companies can boost profits from 25 percent to 125
percent by retaining 5 percent more existing customers.
6. A 2 percent increase in customer retention has the same
effect on profits as cutting costs by 10 percent.
You can increase your customer satisfaction by
1. Staying in contact with customers on a regular basis. This
can be done by sending e-mails when there is an offer to buy cheap blinds, Newsletters, Greetings on
holidays and birthdays etc...
2. Resolving your customer’s complaints quickly and
successfully. This can be done by answering all the e-mails and phone calls of
your customers immediately. This will show your customers that you really care
about them.
3. Making it easy for your customers to contact you. This
can be done by offering as many contact methods as possible.
4. Giving your customers more than they expect. This can be
done by sending thank you gifts, free installations, and discount vouchers to
lifetime customers to buy cheap blinds.
5. Allowing customers to give feedback. You can do this by
taking surveys on a regular basis or by randomly calling your customers to get
their opinions.
